One program takes the know-how your business runs on from invisible and unprotected to a named, valued, and insurable asset — with a response team behind it if it is ever taken.
Unique Asset Protection® is how Crown Jewel® Insurance puts its advisory programs, InnovationGuard™ insurance, and crisis response together into a single lifecycle. Each stage produces the evidence the next one depends on.
Five stages in a ring around the asset itself. Advisory work covers the first three; insurance and recovery complete the circle.
The same five stages, with what each one delivers and which Crown Jewel® program carries it.
Because each stage produces the evidence the next one needs. You cannot value a trade secret that has not been identified. You cannot insure one whose value has not been agreed. You cannot obtain an injunction — the outcome that actually preserves the asset — without documented proof of what you owned and how you protected it, ready before the event.
Treated as one lifecycle, sunk R&D and AI development cost becomes an asset class: valued for capital raise and M&A, licensable, insurable, and in many cases financeable. Treated as five separate projects, the evidence trail breaks somewhere, and the break is usually discovered in litigation.
What the program is, whether every stage is required, and who stands behind the insurance.
Unique Asset Protection® is Crown Jewel® Insurance’s holistic program for trade secrets. It combines advisory and due diligence (Identify, Value, Protect) with InnovationGuard™ insurance (Insure) and a crisis-response team (Recover), so the know-how your business runs on becomes a named, valued, insured asset with a response plan behind it.
No. Most companies start with Identify, Value, and Protect through the Crown Jewel Toolkit or Crown Jewel® Validation. Insurance is optional and available at a discount to validated companies. Recovery services are built into every InnovationGuard™ policy and available on an advisory basis to companies that are not yet insured.
Your Crown Jewels are your trade secrets — the know-how your margins depend on. Formulas, algorithms, model weights, proprietary processes, strategic plans, workflows, customer data, and the design of a manufacturing floor can all be trade secrets, but only if they are identified and treated as such.
InnovationGuard™ is written through Lloyd’s of London capacity; Crown Jewel® Insurance is a Lloyd’s coverholder and its founder was the first to develop trade secret policy wording and meaningful capacity, supported by five A+ rated markets.
You notify Crown Jewel®. The crisis management team engages forensic and legal experts to establish what happened and pursue injunctive relief fast, using the evidence built in the earlier stages. If the asset cannot be recovered, InnovationGuard™ pays its pre-agreed value, and Crown Jewel® may pursue subrogation with the insured sharing in any recovery above what was paid. See how a claim works.
Take a short, confidential Trade Secret Protection assessment to get your score and schedule a free advisory call with CJI senior leadership.
